Newman, Michael 22 Irrefutable Laws of Advertising And When to Violate Them
1. Edition - January 2006 14.90 Euro 2006. 350 Pages, Softcover - General Reading - ISBN-10: 0-470-82186-8 ISBN-13: 978-0-470-82186-2 - John Wiley & Sons
Author affiliation M. Newman, Saatchi & Saatchi Australia