1. Edition - January 2001
105.- Euro
2001. X, 228 Pages, Hardcover
ISBN-10: 0-471-49784-3
ISBN-13: 978-0-471-49784-4 - John Wiley & Sons








Short description
Behavioral Finance, a translation of a highly successful German book, provides the necessary scientific and practical knowledge to enable investors to overcome their inherent irrationality, while taking advantage of that of others.

From the contents
Preface.

Forecasts: Fundamentals, Technical Analysis and Behavioral Finance.
An Analysis of Exposure: Desire and Reality.
Dams to Combat the Flood of Information: Strategies for Controlling Difficult Situations.
Everything is Relative - Even the Evaluation of Gains and Losses.
People Like to See Themselves in a Favorable Light: The Consequences of Psychological Needs.
Everyone is Different: Three Types of Market Participant.
Free Advice: Valuable Tips for Successful Trades.

References.

Further Reading.

Index.