|Weissinger, Suzanne Stewart|
A Guide to Successful Meeting Planning
1992. 224 Pages, Hardcover
ISBN 978-0-471-54523-1 - John Wiley & Sons
Provides detailed coverage of the meeting and convention industry and careers available in it, types of meetings, how to plan programs, selecting sites, preparation of meeting materials, the management of reservations and registration, food and beverage, transportation and more. Every chapter includes learning objectives, questions and student activities. Along with charts and graphs, it offers numerous checklists to help organize and plan successful meetings.
From the contents
Are You a Meeting Planner?.
Purposes and Types of Meetings.
Planning the Meeting Program.
Marketing Your Meeting.
Reservations, Registrations, and Participant Services.
Meeting in Progress.
Food and Beverage Service.
Transportation and Free-Time Activities.
Evaluation and Follow-Up.