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Weathington, Bart L. / Cunningham, Christopher J. L. / Pittenger, David J.
Research Methods for the Behavioral and Social Sciences

1. Edition - February 2010
105.- Euro
2010. 672 Pages, Hardcover
ISBN-10: 0-470-45803-8
ISBN-13: 978-0-470-45803-7 - John Wiley & Sons


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A comprehensive introduction to research methods and best practices for designing,conducting, interpreting, and reporting findings

This text is designed to develop in students a passion for conducting research and an understanding of the practical value of systematic information- gathering and decision-making. It features step-by-step coverage of the research process including research design, statistical considerations, and guidance on writing up and presenting results.

Recognized leaders in the field--authors Bart Weathington, Christopher Cunningham, and David Pittenger--present:
* Introductions to multiple research designs--including single-participant, multi-group, longitudinal, correlational, and experimental designs--accompanied by examples
* Bibliographic research and methods for appropriate sampling
* Identifying, developing, and evaluating reliable and valid approaches to measurement
* The issues and steps common to all single-factor and multifactor studies, as well as single-subject and nonexperimental methods
* How to summarize research in writing that conforms to the editorial guidelines of the American Psychological Association

A comprehensive review of research methods and the statistical concepts that support them, Research Methods for the Behavioral and Social Sciences offers the best techniques for studying behavior and social phenomena.


 
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