The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web. Revised and Updated
2. Edition March 2011
2011. 336 Pages, Softcover
- Practical Approach Book -
ISBN 978-1-118-00376-3 - John Wiley & Sons
E-Books are also available on all known E-Book shops.
BRIAN SOLIS is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has influenced the effects of emerging media on business, sales, and marketing. He is principal of FutureWorks, an award-winning business consultancy in San Francisco, and has led social programs and change management initiatives for Fortune 500 companies and Web 2.0 startups. His blog, BrianSolis.com, is among the world's leading business and marketing websites.