|  | Fetzer, Amy V. / Aaron, Shari Climb the Green Ladder Make Your Company and Career More Sustainable
  1. Edition - November 2009 21.90 Euro 2009. 288 Pages, Hardcover - Practical Approach Book - ISBN-10: 0-470-74801-X ISBN-13: 978-0-470-74801-5 - John Wiley & Sons

Sample Chapter
Short description Climb The Green Ladder provides practical knowledge, tools, and motivation to transform the workplace into a more successful, sustainable, and socially responsible environment. With extensive research, this guidebook offers proven solutions to increase positive environmental, social, and economic impacts as well as strengthening loyalty, brand reputation, and competitive advantage, while reducing risks. This book presents fresh perspectives for employees on the importance of sustainability and corporate responsibility to inspire them to get involved within the organization.
From the contents Preface.
Acknowledgements.
Chapter 1 Why we need that Green Ladder.
Chapter 2 Get the mindset.
Chapter 3 Make the business case.
Chapter 4 Get your colleagues on side.
Chapter 5 Have two-way conversations.
Chapter 6 Work together.
Chapter 7 Make it part of the culture.
Chapter 8 Conclusion: climb that ladder.
Appendix 1 Who can help.
Appendix 2 Climb the Green Ladder research.
Notes.
Index.
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