Practical Sustainability Strategies
How to Gain a Competitive Advantage
2. Edition April 2020
368 Pages, Hardcover
Wiley & Sons Ltd
The guide to sustainable strategies and tools to improve competitive business advantage, updated with practical case studies and supporting teaching material
The revised and updated second edition of Practical Sustainability Strategies is filled with proven strategies and tools for organizations to integrate sustainability into their business models. Drawing on the authors' research and years of hands-on experience, the book defines strategies that organizations can put in place to develop, extend, or maintain competitive advantage without harming the environment. Additionally, the authors provide tools for measuring and reporting progress and present illustrative case studies that clearly demonstrate the importance of implementing sustainability.
Since the first edition was published in 2013, new strategies, measurements, and certifications have been developed. The book, which is used by several business schools around the globe, has been updated to include these new and effective strategies, including circular economy, the sharing economy, adaptation, resiliency, and strategies to fight climate change. This new edition also highlights the UN Sustainable Development Goals that have been adopted worldwide. This updated second edition:
* Covers new strategies, measuring systems, GRI, STARS and B-Lab certifications
* Offers teaching slides and questions for use in the classroom
* Explores the principles and importance of sustainability
* Examines more than 10 different sustainability strategies
* Presents the economic justification for sustainability with illustrative examples
Written for sustainability managers, ESG professionals, engineers, process designers, policy makers, CEOs, business schools, and others, the second edition of Practical Sustainability Strategies offers an updated guide to the most recent strategies and tools that can be put into place to improve competitive advantage, while also providing a positive impact to the community and workplace.
About the Companion Website
Part 1 Introduction to Sustainability
1. Urgency to Adopt Sustainability
2. Development of the Sustainability Concept
Part 2 Sustainability Strategies
3. Imbedding the U.N. Sustainable Development Goals to Achieve Sustainability
4. The Natural Step
5. Eco-effective Versus Eco-efficient: Sustainability Versus Being "Less Bad"
6. The Sharing Economy and Servicizing
7. Adopting Systems Thinking
8. Base of the Pyramid
9. Environmental Innovation Through Biomimicry
10. The Circular Economy
11. Adapting and Building Resiliency
12. New Technologies for Adaptation
13. Adopting Renewable Energies in the Circular Economy
14. Addressing Climate Change
15. Environmentally Effective Buildings
16. Green Chemistry, Sustainable Fisheries, and "Big Audacious Goal"
17. Strategies Beyond
Part 3 Tools and Metrics
18. Standards and Guidelines for Managing Sustainability (CSR)
19. The Corporation and Its Stakeholders
20. Sustainability (CSR) Reporting
21. Sustainability Metrics for Improving Impact
22. Life Cycle Analysis and Carbon Footprint Reduction
23. Water Footprint
24. Green Marketing and Communication and How to Avoid Green- and Blue-Washing
Part 4 Conclusion
25. Epilogue: What do we do next?
NIKOS AVLONAS is a recognized leader who has received multiple awards in Corporate Sustainability and CSR. Nikos is founder and President of the CSE - Centre for Sustainability & Excellence (a global Sustainability Strategic advisory and Training firm with activities in North America, Europe, and Asia) and visiting professor of Sustainability in AUEB and UIC (Chicago).