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	Books

Erens, Oliver
Pressearbeit für Dummies

Dahlen, Micael / Lange, Fredrik / Smith, Terry
Marketing Communications
A Brand Narrative Approach

Friedmann, Susan
Meetings und Events organisieren für Dummies

Brandmeyer, Klaus / Pirck, Peter / Pogoda, Andreas / Prill, Christian
Marken stark machen
Techniken der Markenführung

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February 2010
January 2010
December 2009

Middleton, Simon
Build a Brand in 30 Days
With Simon Middleton, The Brand Strategy Guru

Kotler, Philip
Marketing 3.0
From Products to Customers to the Human Spirit

McDaniel, Carl / Gates, Roger
Marketing Research Essentials with SPSS

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Sagolla, Dom
140 Characters
A Style Guide for the Short Form

Newman, Michael
22 Irrefutable Laws of Advertising
And When to Violate Them

Lannon, Judie / Baskin, Merry (eds.)
A Master Class in Brand Planning
The Timeless Works of Stephen King

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	Journals

No journals in our database. Please visit Wiley InterScience.

	Electronic Media

Wiley InterScience is the dynamic online journals service from John Wiley & Sons. Customers who hold full rate subscriptions to Wiley journals are entitled to activate online access for their Authorized Users to the full text of those journals. Access to tables of contents and abstracts for some 300 Wiley journals is also available to Guest Users.

STMdata
Biological and spectroscopic data collections on CD-ROM
Ullmann's Encyclopedia of Industrial Chemistry, Sixth Edition
Ernst & Sohn
Electronic products for civil engineers
Poggendorff:
Concise Biographic-Literary Dictionary of the Exact Sciences - In 1863 a dictionary and now an electronic database
Encyclopedia of Applied Physics
Occupational Toxicants and MAK Values

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	Cejka, Jiri / Corma, Avelino / Zones, Stacey (eds.) Zeolites and Catalysis 249.- Euro valid until 31 July 2010
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