2., completely revised and enlarged Edition - November 2005
109.- Euro
2005. XXXIV, 467 Pages, Hardcover
177 Fig., 1 Tab. 
- Practical Approach Book -
ISBN-10: 3-527-31266-8
ISBN-13: 978-3-527-31266-5 - Wiley-VCH, Weinheim






Sample Chapter



Short description
Written by a global team of top managers and senior McKinsey experts, this expanded and completely revised edition constitutes a wide-ranging manual on the subject, drawing on extensive first-hand experience, several hundred consulting engagements, and in-depth research projects.

From the contents
Today's Chemical Industry: Which Way is up?
Shareholder Value Orientation: Not a Question of Whether, but How
Structural Drivers of Value Creation in the Chemical Industry
Chemicals - Driving Innovation in Other Industries
Today's Challenges and Strategic Choices
An Approach to Determining the Long-term Attractiveness of Commodity Chemical Businesses
Middle East: Opportunities and Challenges from the Rapid Emergence of a Global Petrochemical Hub
Survival when it's Hard to be Special: A Perspective on Specialty Chemicals
Creating the World's Leading Specialty Chemical Company
Prospects for the Agribusiness: An Essential Contribution to Global Food Demand
Industrial Gases - Growth by Continued Self-renewal
Perspectives of Chemical Distributors as Partners of Industry
Systematically Revitalizing Innovation in the Chemical Industry
Innovation of Growth
The Four Pillars of Sustainable Purchasing Transformations
Feedstock Price Volatility and How to Deal with it
Taking a Leap in Purchasing
Operational Excellence - A Never-ending Journey Continues
State-of-the Art Production Concepts in the Chemical Industry
The Role of Site Services and Infrastructure for Productivity Management
Creating a Revenue Advantage Through Sales and Marketing Excellence
Achieving Top Performance in Supply Chain Management
Right Second Time - Unlocking Value with IT
Managing Organizational Performance
Post-merger Management: It's all in the Design
M&A - the UCB Case
The Chemical Industry and Public Perception
Industrial Biotech: From Promise to Profit
Industrial Biotech at DSM: From Concept to Customer
Leveraged Buyout Transactions in Chemicals - Challenges and Learnings
What Attracts Private Equity Firms to the Chemical Industry?
Facing China
China - Key for Success in Asia