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Forthcoming Titles

  Marketing & Sales

    Gebhardt-Seele, Stephan
    Aufstand der Verkäufer
    Abhilfe für die notorische Unentschlossenheit potenzieller Kunden
    ISBN-10: 3-527-50682-9
    ISBN-13: 978-3-527-50682-8
    April 2012
    \"\"


    Katzengruber, Werner
    Die neuen Verkäufer
    Werden Sie zum Top Selling Professional
    ISBN-10: 3-527-50676-4
    ISBN-13: 978-3-527-50676-7
    May 2012
    \"\"


    Sullivan, Luke
    Hey, Whipple, Squeeze This
    The Classic Guide to Creating Great Ads
    ISBN-10: 1-118-10133-2
    ISBN-13: 978-1-118-10133-9
    March 2012


    Zich, Christiian
    Intelligente Werbung, Exzellentes Marketing
    Ein praktischer Leitfaden zu Kundenpsychologie und Neuromarketing, Prozessen und Partnermanagement
    ISBN-10: 3-89578-377-3
    ISBN-13: 978-3-89578-377-7
    February 2012
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    Fox, Vanessa
    Marketing in the Age of Google
    Your Online Strategy IS Your Business Strategy. Revised and Updated
    ISBN-10: 1-118-23193-7
    ISBN-13: 978-1-118-23193-7
    May 2012


    McDonald, Malcolm
    Marketing Plans
    A Complete Guide in Pictures
    ISBN-10: 1-119-94313-2
    ISBN-13: 978-1-119-94313-6
    February 2012


    McDaniel, Carl / Gates, Roger
    Marketing Research
    International Student Version
    ISBN-10: 1-118-11271-7
    ISBN-13: 978-1-118-11271-7
    February 2012


    Roll, Oliver / Pastuch, Kai / Buchwald, Gregor
    Praxishandbuch Preismanagement
    Strategien - Management - Lösungen
    ISBN-10: 3-527-50542-3
    ISBN-13: 978-3-527-50542-5
    May 2012
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    Hoffmann, Kerstin
    Prinzip kostenlos
    Wissen verschenken - Aufmerksamkeit steigern - Kunden gewinnen
    ISBN-10: 3-527-50671-3
    ISBN-13: 978-3-527-50671-2
    May 2012
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    Hofbauer, Günter / Hellwig, Claudia
    Professionelles Vertriebsmanagement
    Der prozessorientierte Ansatz aus Anbieter- und Beschaffersicht
    ISBN-10: 3-89578-402-8
    ISBN-13: 978-3-89578-402-6
    June 2012
    \"\"


    Fernandez, Phil
    Revenue Disruption
    Game-Changing Sales and Marketing Strategies to Accelerate Growth
    ISBN-10: 1-118-29929-9
    ISBN-13: 978-1-118-29929-6
    May 2012


    Martini, Nancy
    Scientific Selling
    Creating High Performance Sales Teams through Applied Psychology and Testing
    ISBN-10: 1-118-16797-X
    ISBN-13: 978-1-118-16797-7
    April 2012


    Proulx, Mike / Shepatin, Stacey
    Social TV
    How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile
    ISBN-10: 1-118-16746-5
    ISBN-13: 978-1-118-16746-5
    March 2012


    Holden, Jim / Kubacki, Ryan
    The New Power Base Selling
    Master The Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition
    ISBN-10: 1-118-20667-3
    ISBN-13: 978-1-118-20667-6
    May 2012


    Davis, John A.
    The Olympic Games Effect
    How Sports Marketing Builds Strong Brands
    ISBN-10: 1-118-17168-3
    ISBN-13: 978-1-118-17168-4
    February 2012


    Safko, Lon
    The Social Media Bible
    Tactics, Tools, and Strategies for Business Success
    ISBN-10: 1-118-26974-8
    ISBN-13: 978-1-118-26974-9
    May 2012


    Stratten, Scott
    UnMarketing
    Stop Marketing. Start Engaging, Revised and Updated
    ISBN-10: 1-118-17628-6
    ISBN-13: 978-1-118-17628-3
    March 2012


    Daum, Kevin / Hein, Bettina / Scott, Matt / Goeldi, Andreas
    Video Marketing For Dummies
    ISBN-10: 1-118-18876-4
    ISBN-13: 978-1-118-18876-7
    April 2012

  


 

 

        

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