Pitch the Perfect Investment
The Essential Guide to Winning on Wall Street
1. Auflage November 2017
496 Seiten, Hardcover
Wiley & Sons Ltd
Kurzbeschreibung
Pitch the Perfect Investment combines investment analysis with persuasion and sales to teach you the "soft skill" so crucial to success in the financial markets. You'll gain world-class insight into investment research to help you uncover the perfect opportunity, and then you'll strengthen your critical thinking skills and draw on psychology, argumentation, and informal logic to craft the perfect pitch to showcase your perfect idea. This book gives you in-depth training along with access to complete online ancillaries and case studies so you can master the little skill that makes a big difference.
* Persuade potential investors, clients, executives, and employers
* Source, analyze, value, and pitch your ideas for stocks and acquisitions
* Get hired, make money, expand your company, and win business
* Craft the perfect investment into the perfect pitch
If you're serious about success and ready to start moving up, Pitch the Perfect Investment shows you how to make it happen.
Learn the overlooked skill that is essential to Wall Street success
Pitch the Perfect Investment combines investment analysis with persuasion and sales to teach you the "soft skill" so crucial to success in the financial markets. Written by the leading authorities in investment pitching, this book shows you how to develop and exploit the essential, career-advancing skill of pitching value-creating ideas to win over clients and investors. You'll gain world-class insight into search strategy, data collection and research, securities analysis, and risk assessment and management to help you uncover the perfect opportunity; you'll then strengthen your critical thinking skills and draw on psychology, argumentation, and informal logic to craft the perfect pitch to showcase your perfect idea. The ability to effectively pitch an investment is essential to securing a job on Wall Street, where it immediately becomes a fundamental part of day-to-day business. This book gives you in-depth training along with access to complete online ancillaries and case studies so you can master the little skill that makes a big difference.
It doesn't matter how great your investment ideas are if you can't convince anyone to actually invest. Ideas must come to fruition to be truly great, and this book gives you the tools and understanding you need to get it done.
* Persuade potential investors, clients, executives, and employers
* Source, analyze, value, and pitch your ideas for stocks and acquisitions
* Get hired, make money, expand your company, and win business
* Craft the perfect investment into the perfect pitch
Money managers, analysts, bankers, executives, salespeople, students, and individual investors alike stand to gain massively by employing the techniques discussed here. If you're serious about success and ready to start moving up, Pitch the Perfect Investment shows you how to make it happen.
Preface
Introduction
Part I: The Perfect Investment: How to...
Chapter 1: ...Value an Asset
Chapter 2: ... Value a Business
Chapter 3: ...Think about Competitive Advantage and Valuing Growth
Chapter 4: ...Value a Security
Chapter 5: ...Think about Market Efficiency
Chapter 6: ...Think about the Wisdom of Crowds
Chapter 7: ...Think about Behavioral Finance
Chapter 8: ...Add Value through Research
Chapter 9: ...Assess Risk
Part II: The Perfect Pitch: How to...
Chapter 10: ...Select a Security
Chapter 11: ...Organize the Content
Chapter 12: ...Deliver the Message
Afterword
Acknowledgments
About the Authors
Index
PAUL JOHNSON runs Nicusa Investment Advisors and is an Adjunct Professor at Columbia Business School and the Gabelli School of Busi- ness at Fordham University. He is a contributing annotator to The Most Important Thing Illuminated (by Howard Marks), co-author of The Gorilla Game, and a contributing author to Columbia Business School: A Century of Ideas.