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Tsiptsis, Konstantinos / Chorianopoulos, Antonios
Data Mining Techniques in CRM
Inside Customer Segmentation
ISBN-10: 0-470-74397-2
ISBN-13: 978-0-470-74397-3
Januar 2010
Levinson, Jay Conrad / Horowitz, Shel
Guerrilla Marketing Goes Green
Winning Strategies to Improve Your Profits and Your Planet
ISBN-10: 0-470-40951-7
ISBN-13: 978-0-470-40951-0
Januar 2010
Sexton, Don
Trump University Marketing 101
How to Use the Most Powerful Ideas in Marketing to Get More Customers
ISBN-10: 0-470-45307-9
ISBN-13: 978-0-470-45307-0
Januar 2010
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