Pearlson, Keri E. / Saunders, Carol S. Strategic Management of Information Systems International Student Version
4. Auflage - März 2009 46,90 Euro 2009. 416 Seiten, Softcover - Lehrbuch - ISBN-10: 0-470-40024-2 ISBN-13: 978-0-470-40024-1 - John Wiley & Sons
Preis inkl. Mehrwertsteuer zzgl. Versandkosten.
Kurzbeschreibung General managers must become knowledgeable participants in information systems decisions and this book shows them how. The fourth edition has a new chapter on sourcing to make the material more relevant. Each chapter begins with a new introductory case to highlight how the information is applied in the field. Food for Thought sections focus on a relatively new topic. Updated examples and new end cases emphasize a more global outlook. The chapters have also been updated with the latest information, including a new focus on Web 2.0, a new framework of managerial levers, and a new discussion on collaboration. General managers will be able to apply the information in this book to make the most effective decisions related to information systems.
Aus dem Inhalt 1) The Information Systems Strategy Triangle 2) Strategic Use of Information Resources 3) Organizational Impacts of Information Systems Use 4) Collaboration and the Design of Work 5) Information Technology and Changing Business Processes 6) Architecture and Infrastructure 7) Sourcing (New Chapter) 8) IT Governance 9) Using Information Ethically 10) Funding IT 11) Project Management 12) New Title: Business Intelligence
