Creating an Innovative Culture
Enterprise 02.10
Express Exec

Januar 2002
134 Seiten, Softcover
Wiley & Sons Ltd
Fast track route to making innovation happen
Covers the key ingredients of cultures that actively stimulate
and encourage innovation and creativity, from idea generation and
evaluation to the five key motivators and the five key enablers
that ensure that great ideas come to fruition
Examples and lessons from some of the world's most creative
businesses, including Goldman Sachs and 3M, and ideas from the
smartest thinkers, including Arthur Koestler, James Christiansen
and Edward de Bono
Includes a glossary of key concepts and a comprehensive
resources guide
Introduction to Creating an Innovative Culture
What Do We Mean By Evaluation?
Evolution as a Business Process
The E-Dimension
The Global Dimension
The State of the Art
Innovative Cultures In Practice
Key Concepts and Thinkers
Resources
So, What Can You Actually Do?
Frequently Asked Questions (FAQs)
About the Author
Index