Corporate Event Project Management

O'Toole, William / Mikolaitis, Phyllis

The Wiley Event Management Series

1. Auflage Juni 2002
XVIII, 286 Seiten, Hardcover
Handbuch/Nachschlagewerk

ISBN: 978-0-471-40240-4

John Wiley & Sons

Kurzbeschreibung

"Corporate Event Project Management" ist ein neuer Band aus der bekannten Wiley-Reihe 'Events Management Series'. Ein Leitfaden für erfolgreiches Event Projektmanagement im Unternehmensbereich! Er vermittelt alle grundlegenden Prinzipien des Projektmanagement und führt den Leser Schritt für Schritt durch Planung, Programmerstellung und Steuerung von Firmenevents. Mit anschaulichen Fallstudien aus Nord- und Südamerika, Europa sowie dem asiatisch-pazifischen Raum. Die begleitende Website bietet nützliche Tools, Formulare und Checklisten. Ein unentbehrlicher Ratgeber für die Praxis.

Weitere Versionen

Applies generally accepted project management tools to corporate event planning.
* Offers unique, focused coverage dedicated completely to corporate events.
* Includes case studies from North and South America, Europe, and the Asian-Pacific area.
* Features an accompanying Web site with value-added tools, forms, and checklists.

Foreword.

Preface.

Managing Events in the Corporate World.

The Corporate Event Project Management Process.

The Corporate Event Office and Documentation.

Venue: The Event Site.

Feasibility, Bidding, and Proposals.

Systems and Decisions.

Event Risk Management.

Contract Management.

Web-Enabled Corporate Event.

The Corporate Event Manual.

Costing, Procurement, and Cash Flow.

Demonstrating Value Through Measurement and Analysis.

Appendix 1: Sample Corporate Event Run Sheet and Forms.

Appendix 2: Risk Analysis Sheet.

Index.

WILLIAM O'TOOLE is the manager of Event Project Management System Pty Ltd, which acts as consultants to events in Australia, Asia, and the Pacific. He is a member of the Project Management research team at the University of Sydney and an Associate of the Australian Center for Event Management at the University of Technology in Sydney, Australia. His current research includes the adaptation of risk management models to event management.
PHYLLIS MIKOLAITIS is Adjunct Professor at George Washington University in Washington, D.C., and owns an event planning company. As Program Manager for Xerox Corporation, she managed events and training worldwide for more than twenty years.