Managing Growth
Enterprise 02.06
Express Exec
January 2002
124 Pages, Softcover
Wiley & Sons Ltd
ISBN:
978-1-84112-251-9
John Wiley & Sons
Fast track route to the successful management of business growth
Covers the key areas of growth management, from understanding
how organizations grow and the changes needed to facilitate growth,
to mergers and acquisitions, franchising and alliances
Examples and lessons from some of the world's most successful
businesses, including AOL, Dixons, Starbucks, and Wal-Mart, and
ideas from the smartest thinkers, including Patricia Anslinger,
Thomas Copeland, Peter Lorange, Baghai Mehrdad, Noel Tichy, David
White and Chris Zook.
Includes a glossary of key concepts and a comprehensive
resources guide
Introduction to ExpressExec
Introduction to Managing Growth 1
What is Meant by managing Growth? 5
The Evolution of Growth Management 15
The E-Dimension of Managing Growth 27
The Global Dimension of Growth Management 37
State-of-the-Art Management of Growth 47
Growth Management Success Stories 63
Key Concepts and Thinkers on Growth 81
Resources for Growth 93
Ten Steps to Managing Growth 101
Frequently Asked Questions (FAQs) 109
Index 113
Introduction to Managing Growth 1
What is Meant by managing Growth? 5
The Evolution of Growth Management 15
The E-Dimension of Managing Growth 27
The Global Dimension of Growth Management 37
State-of-the-Art Management of Growth 47
Growth Management Success Stories 63
Key Concepts and Thinkers on Growth 81
Resources for Growth 93
Ten Steps to Managing Growth 101
Frequently Asked Questions (FAQs) 109
Index 113
ROGER CARTWRIGHT is a consultant and author specializing in organizational behaviour, management, customer care and tourism. He is the author of over 20 books and has been responsible for the implementation of management development programs run in the US, Europe and India.
