All the tools you need to advertise and market your practice

The Therapist's Advertising and Marketing Kit is an invaluable
collection of ready-to-use marketing and advertising materials
designed specifically for mental health professionals looking to
manage and grow their practice. Designed to help everyone from the
new to the more experienced practitioner, this unique, timesaving
resource will help you successfully build your practice, showing
you how to develop an effective marketing plan and presenting
guidelines for creating numerous kinds of powerful marketing and
advertising materials, including:

* Yellow page, newspaper, and magazine ads

* Flyers and brochures

* Postcards and card packs

* Press releases and public service announcements

* Stationery and business cards

* Radio and TV ad scripts

* Web pages

A unique benefit of this book is the enclosed CD-ROM, which
includes a portfolio of actual samples of all the
contents--including the Web sites--formatted in Microsoft Word.
This makes the process even easier for busy practitioners--you can
choose the ones you like best, customize them to your needs, and
put them to work immediately for your practice.

Now it's easier than ever to design a marketing effort that
maximizes your practice's visibility, thanks to The Therapist's
Advertising and Marketing Kit--a resource no psychologist, social
worker, therapist, counselor, or any other mental health
professional can afford to be without.