Creating Technology Strategies
How to Build Competitive Biomedical R&D
1. Edition October 1997
XX, 244 Pages, Hardcover
Wiley & Sons Ltd
Short Description
This book with help the reader to analyze the competitive position of biomedical R&D, change one's competitive position by modifying resource allocation, and assess, the fit of potential alliances and acquisition partners. The book will offer guidance on how to evaluate the overall impact of R&D decisions and project choices on corporate goal achievement.
This book provides concepts and pragmatic illustrations from the industry to help the reader understand complex and difficult issues that are crucial in biomedical research and development. It is intended to bridge the gap between R&D scientists and corporate executives in the biomedical industry and to ensure a strong link between corporate and R&D strategies.
About Strategy.
About Environment.
About Technology.
Determining Competitive Position.
Consistency and Competitiveness.
Changing Competitive Position.
Assessing the Fit of External Knowledge Sources.
Competitive Technology Strategy: Some Implications for Teams.
Index.