John Wiley & Sons Health Communication in the 21st Century Cover Now in an updated second edition, this much-admired primer for students offers an accessible and rel.. Product #: 978-0-470-67272-3 Regular price: $63.46 $63.46 In Stock

Health Communication in the 21st Century

Wright, Kevin Bradley / Sparks, Lisa / O'Hair, H. Dan

Cover

2. Edition December 2012
358 Pages, Softcover
Wiley & Sons Ltd

ISBN: 978-0-470-67272-3
John Wiley & Sons

Short Description

Now in an updated second edition, this much-admired primer for students offers an accessible and reliable introduction to health communication. Integrating the latest thinking and covering a host of fresh topics, this fully revised text features new and enhanced material on risk and crisis communication, health issues of global significance, spirituality and health, disparities in health provision, and political issues in health communication. For this edition, the authors have added substantially to the content while maintaining their student-centered approach with new case studies neatly summarizing fundamental points, a full glossary, and chapter summaries with discussion questions.

Further versions

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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.
* Fully revised second edition of this popular and authoritative text
* Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication
* New case studies, examples, and updated glossary keep the work relevant and student-friendly
* Provides effective strategies for healthcare organizations and individuals in communicating with patients
* Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

Part I: Introduction

1. Overview of Communication and Health

Part II: Interpersonal Perspectives

2. Provider-Patient Communication

3. Caregiving and Communication

Part III: Social, Cultural, and Organizational Contexts

4. Social Support and Health

5. Culture and Diversity Issues in Healthcare

6. Communication and Healthcare Organizations

Part IV: Influences of Technologies and Media

7. New Technologies and Health Communication

8. Mass Communication and Health

Part V: Risk, Campaigns, Communities, and Teams

9. Risk and Crisis Communication

10. Health Campaigns and Community Health Initiatives

11. Interdisciplinary Healthcare Teams

Part VI: Contexts, Challenges, and Choices

12. Political Issues And Health Communication

13. Epilogue: Looking Toward the Future of Health Communication Research

Index
"Provides a general overview of a wide range of topics, from the micro level of communication between health provider and patient to mid-level issues of communication within a health care organization to the macro level of community-wide health campaigns. Particularly timely are chapters on communication and cultural diversity, technology, and the Affordable Care Act ... Summing Up: Recommended. Lower-division undergraduates and two-year technical program students; general readers." (Choice, 1 August 2013)
Kevin Bradley Wright is Professor and Chair of the Department of Communication at Saint Louis University, USA.

Lisa Sparks is Foster and Mary McGaw Endowed Professor in Behavioral Sciences at Chapman University, USA, and Full Faculty Member of the NCI-designated Chao Family Comprehensive Cancer Center at the University of California, Irvine.

H. Dan O'Hair is a Presidential Professor in the Department of Communication at the University of Oklahoma, USA.

K. B. Wright, University of Oklahoma, USA; L. Sparks, Chapman University, USA; H. D. O'Hair, University of Kentucky, USA