John Wiley & Sons Strategic Management Cover This book is written for current and future general managers who have or will have overall responsib.. Product #: 978-0-470-00947-5 Regular price: $210.28 $210.28 In Stock

Strategic Management

Saloner, Garth / Shepard, Andrea / Podolny, Joel

Cover

1. Edition December 2005
464 Pages, Hardcover
Wiley & Sons Ltd

ISBN: 978-0-470-00947-5
John Wiley & Sons

Further versions

pdf

This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.

1. Introduction.

2. Business Strategy.

3. Competitive Advantage.

4. Internal Context: Organization Design.

5. Organization and Competitive Advantage.

6. External Context: Industry Analysis.

7. The Spectrum of Competition and Niche Markets.

8. Competition in Concentrated Markets.

9. Entry and the Advantage of Incumbency.

10. Creating and Capturing Value in the Value Chain.

11. Strategic Management in a Changing Environment.

12. Strategy in Markets With Demand-Side Increasing Returns.

13. Globalization and Strategy.

14. Corporate Strategy: Managing for Value in a Multibusiness
Company.

15. The Strategy Process.

Appendix: Applying Game Theory to Strategic Management.

Credits.

Index.
Garth Saloner is the Jeffrey S. Skoll Professor of
Electronic Commerce, Strategic Management and Economics at the
Graduate School of Business at Stanford University where he has
headed the Strategic Management group since 1990. He has taught
strategic management, competitive strategy and e-commerce courses
for MBAs and in executive education. He served as Associate Dean
for Academic Affairs and Director of Research and Curriculum
Development from 1993-1996. He has served as a Co-Editor of the
Rand Journal of Economics and on the editorial boards of the
Strategic Management Journal, the International Journal of
Industrial Organization, and Economics of Innovation and New
Technology. He has also served as a member of the Steering
Committee of the National Bureau of Economic Research Program in
Industrial Organization and is a Research Associate in that
program. Professor Saloner has a Ph.D. in Economics, Business, and
Public Policy from Stanford.

Andrea Shepard is an Associate Professor of Strategic
Management and Economics at the Graduate School of Business at
Stanford University. Professor Shepard has taught strategic
management, technology strategy and competitive strategy courses
for MBA's and in executive education. She has served as a Co-Editor
of the Journal of Industrial Economics, the Journal of Economics
and Management, and as an Associate Editor for Business Policy at
Management Science. She is a Research Associate at the National
Bureau of Economic Research and has served on the Program Committee
for the Econometric Society. Prior to joining Stanford's GSB, she
was a member of the Economics Department faculty at the
Massachusetts Institute of Technology. Professor Shepard has a
Ph.D. in Economics from Yale University.

Joel Podolny is the William R. Timken Professor of
Organizational Behavior and Strategic Management at the Graduate
School of Business at Stanford University. He has taught MBA,
executive, and Ph.D. courses in the areas of organizational
behavior, organizational design, strategy, and global management.
He is currently the Associate Dean for Academic Affairs. He served
as consulting editor for the American Journal of Sociology. His
articles have appeared in the Strategic Management Journal,
Administrative Science Quarterly, American Journal of Sociology,
and American Sociological Review. Professor Podolny has a Ph.D. in
Sociology from Harvard University.

G. Saloner, Stanford University Graduate School of Business, CA; A. Shepard, Stanford University Graduate School of Business, CA; J. Podolny, Stanford University Graduate School of Business, CA