Get Heard, Get Results
How to Get Buy-In for Your Ideas and Initiatives
January 2020
192 Pages, Softcover
Wiley & Sons Ltd
Every great idea hinges on one thing: Buy-in
You have ideas. You have projects and initiatives that you want to make a reality. But let's face it -- unless you can get others to work with you, those ideas aren't going anywhere.
Your ability to capture people's hearts and minds is the key to getting results. In his engaging style, author Simon Dowling will show you not just how to get heard, but how to create true buy-in around your ideas and initiatives -- dealing with pushback along the way and turning talk into action.
Acknowledgements ix
Foreword by Sheila Heen xi
Prologue xiii
Part I: Get Ready 1
1 SHIFT: Choose the power of buy-in 3
2 MINDSET: Imagine what's possible 15
3 CONVICTION: Establish a 'Big So What' 31
4 WHO: Think wide, act narrow 43
5 TIMING: Read the conditions, ride the wave 59
6 YOU: Be someone they'll listen to 69
Part II: Go 93
7 MOOD: Make them feel it 95
8 MIND: Give them a reason 117
9 MOVEMENT: Convert to sustained action 139
Roadmap for buy-in 161
Where to now? 165
Epilogue 169
Notes 171